新媒体传播概述课件(ppt 29页)

主要内容
新媒体BLOG
什么是 blog? What is Blog?
blog的基本结构 The Structure of Blog
Blog生态系统 – blog ecosystem
Blog生态系统 Blog’s Ecosystem
Blog 实践  The Practice of Blog
Blog的社会性特征 The Social Features of Blog
Blogosphere的缺陷The Weakness of Blogosphere
Social Network 的历史History of Social Network
六度分隔 Six Degrees of Separation
弱链接的威力 The Strength of Weak Ties
弱链接的威力 The Power of Weak Links
社会性软件的作用The Function of Social Software 
种类繁多的社会性软件 Many kinds of Social Software
社会性软件建立的人际网络Human Networks Built by Social Software
社会性网络的缺陷The Weakness of Social Software
“人” 与 “人”“People” and “People”
个人门户的概念 – Personal Portal 
信息入口Information Gateway
沟通入口Communications Gateway
信任机制Trust Mechanism
社会资本 Social Capital
交流的变化 The Change of Exchanges
现有资源 Existing Resource
未来的个人门户 The Future of Personal Portal
Question & Answer

 

 

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