Marketing市场营销(英文版)(ppt 36页)

Marketing市场营销(英文版)目录：
一、Methodology
二、Approach to learning
三、Textbook and references
四、Course evaluation
五、Contact address
六、Introduction
Objects in lecture 1
1.The preliminary concepts of marketing
2. Marketing is …
3.Marketing management tasks
4.The evolution  of marketing
5.Extending  marketing concept

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