渠道开发与管理（ppt 40）

纲要Contents——认识通路
重要定义Definitions
通路的价值Value of the channel
纲要Contents——建设通路
确认通路需求Identifying channel needs
确定分销模式Determining distribution mode
甄选批发商Selecting wholesalers
控制、协同批发商工作Controlling & coordinating wholesalers

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