Creating Effective Proposals(英文版)(ppt 20页)

Creating Effective Proposals(英文版)内容提要：
The RFP: Obtaining Your Copy
Proposal Coordinator - assigned by Partner, copying responsibility
Recipients:
Partner
Proposal Manager
BDM(s)
Support staff
Writers
Legal Counsel (if appropriate)
Always keep extra copies on-hand
……

Typical Proposal Outline
Executive Summary
Technical Approach/Work Plan/Project Schedule
Staffing Qualifications/Resumes
Project Management
Team Quals/Past Performance (project engagements)
Cost
Assumptions
……

Proposal Kickoff：
Stresses importance and purpose of deal - Partner, Proposal Manager, and BDM
Introduces calendar/schedule
Win themes and discriminators
Assigns roles and responsibilities
Guidelines to writers
Question submission procedures
Technical/business solution overview
Response assumptions
Competition -- other bidders