营销学之分销策略(英文版)(doc 6页)
营销学之分销策略(英文版)(doc 6页)内容简介
营销学之分销策略(英文版)目录:
一、The Changing Distribution Environment:
二、Cost (FIGURE1 JohnWiley & Sons P8)
三、Key issues of distribution:
四、Distribution channel design:
五、Conclusion (Selection of channel): (Alan Rushton & John Oxley Croucher
..............................
一、The Changing Distribution Environment:
二、Cost (FIGURE1 JohnWiley & Sons P8)
三、Key issues of distribution:
四、Distribution channel design:
五、Conclusion (Selection of channel): (Alan Rushton & John Oxley Croucher
..............................
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