伊莱克斯NetworkStrategy项目咨询报告（推荐ppt125）

Electrolux China “Network Strategy” Project
Final Report Presentation

Beijing, March 10, 1999

Major Brands Market Share in 1999
Electrolux China has identified supply chain improvements as one of its corporate priorities to improve customer satisfaction and cost  performance.

The overall objective of Electrolux Network Strategy Project is to determine the least cost distribution network configuration to satisfy the specific service level requirements of its current and future target customers

 

The sample for the customer survey targeted a representation  of Electrolux’s current operations in China, and its current and future market
The project team focused on obtaining as much customer data through direct interviews.  A customer survey was faxed out to broaden geographic coverage

..............................