销售技巧(英文版)（推荐PPT152）.ppt152

SellingIngram, Laforge, Avila, Schwepker, and Williams
Multimedia Presentations
Steven J. Remington, Ph.D.
Buena Vista University
Module 1 An OverviewofPersonal  Selling
Evolution of Personal Selling
Early Origins of Personal Selling
Industrial Revolution Era
(1700s Europe; 1850s US)
Post-Industrial Revolution Era
(1800s Europe; 1900 US)
Canned Sales Presentation
The War and Depression Era
Professionalism:  The Modern Era

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