创业精神的特别报道讲义(doc 43页)

创业精神的特别报道讲义内容提要：
An idea whose time has come 创业精神的时代已经到来
Entrepreneurialism has become cool 企业精神真酷
VICTOR HUGO once remarked: “You can resist an invading army; you cannot resist an idea whose time has come.” Today entrepreneurship is such an idea.
维克多•雨果说过：“人们能够抵御武装的入侵，却阻挡不住思想的渗透。”今天，创业精神的思想遍地开花。
The triumph of entrepreneurship is driven by profound technological change. A trio of inventions—the personal computer, the mobile phone and the internet—is democratising entrepreneurship at a cracking pace. Today even cash-strapped innovators can reach markets that were once the prerogative of giant organisations.
创业精神的成功来自深刻的技术革新。发明三重奏——个人电脑、移动电话和互联网，大大促进了创业精神的传播。现在甚至是资金缺乏的创新者也能进入那些曾经是大型机构所独享的市场。
The internet provides a cheap platform for entrepreneurs to build interactive businesses. Meg Whitman grew rich by developing an online marketplace, eBay, where people could buy and sell without ever meeting. An army of pyjama-clad bloggers has repeatedly outsmarted long-established newspapers on breaking stories. Automated news-collecting services such as RealClearPolitics and Memeorandum, using tiny amounts of capital, have established themselves as indispensable tools for news junkies.
互联网为创业者们进行互动业务提供了低价的平台。梅格•惠特曼的致富手段是建立了一个在线市场：eBay，在这里人们不用见面也可进行买卖。在突发新闻爆料的竞争中，一大群“业余”的博友们再三超越那些历史悠久的报纸。自动新闻搜集服务诸如RealClearPolitics 和 Memeorandum，虽投入不大，但已在新闻爱好者心目中树立了不可替代的地位。
The development of “cloud computing” is giving small outfits yet more opportunity to enjoy the advantages of big organisations with none of the sunk costs. People running small businesses, whether they are in their own offices or in a hotel half-way round the world, can use personal computers or laptops to gain access to sophisticated business services. 
“云计算”技术的发展给予那些小型机构更多的机会享受那些大型机构所拥有的优势，而不用承担沉没成本。小型企业的运营者们能够使用个人电脑或笔记本享有完善的商业服务，不论是在办公室还是在旅行中的酒店里。
The mobile phone has been almost as revolutionary. About 3.3 billion people, or half the world’s population, already have access to one. The technology has allowed entrepreneurs to break into what used to be one of the world’s most regulated markets, telecoms. And many developing countries have been able to leapfrog rich ones by going straight to mobile phones, cutting out landlines. 
移动电话的出线几乎可被视为一场革命。33亿人拥有移动电话，占世界总人口约50%。这项技术使得创业者们能够进入电信行业这个原先世界上管制最严格的市场。许多发展中国家直接越过了有线通讯的阶段，在移动电话领域和发达国家并驾齐驱。
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