全社5行(赤札做战)推进计划书英文(doc 37页)
Contents
1. OVERVIEW 1
2. DESCRIPTION OF COMPANY 2
2.1 COMPANY BACKGROUND 2
2.2 COMPANY PURPOSE & STRATEGIC OBJECTIVES 3
2.3 COMPANY STATUS QUO 3
2.4 KEY POSITIONS IN COMPANY 4
2.5 PARTNERS 5
3. DESCRIPTION OF PRODUCTS 6
3.1 PRODUCTS & TECHNOLOGY 6
3.2 ADVANTAGES OF PRODUCTS 8
3.3 TECHNICAL ADVANTAGES & HOLDING STRATEGY 10
4. MARKET ANALYSIS 12
4.1 MARKET SCALE 12
4.2 DESCRIPTION OF MARKET SEGMENTATION & CUSTOMERS 14
4.3 ANALYSIS OF COMPETITION 16
4.4 SWOT ANALYSIS 18
4.5 ENTRY BARRIERS 18
4.6 ANALYSIS OF RISKS 19
5. MARKET STRATEGIES 20
5.1 TARGET MARKET 20
5.2 MARKET POSITIONING 21
5.3 PRICING STRATEGIES 21
5.4 SALES CHANNEL 22
5.5 ADVERTISEMENT/PROMOTION AND PR ACTIVITIES 23
5.6 SALES TARGET & COST BUDGET 23
6. PRODUCTION OPERATION MANAGEMENT 25
6.1 PRODUCTION OPERATION FLOW 25
6.2 INFRASTRUCTURE & EQUIPMENTS 25
6.3 ANALYSIS OF PRODUCTION COST 26
6.4 IMPLEMENTATION PLAN 27
6.5 ENVIRONMENTAL INFLUENCE & QUALITY CONTROL 27
7. ORGANIZATION STRUCTURE & PERSONNEL MANAGEMENT 28
7.1 ORGANIZATION STRUCTURE 28
7.2 PERSONNEL ARRANGEMENT & SALARY PLAN 29
8. CAPITAL DEMAND 31
8.1 FINANCING PLAN 31
8.2 USE OF FUNDS 31
8.3 REPAYMENT PLAN 32
9. FINANCIAL ANALYSIS 32
9.1 BASIC ASSUMPTIONS 32
9.2 FINANCIAL INDICATORS 33
9.3 FINANCIAL STATEMENTS 33
9.4 SENSITIVITY ANALYSIS 34
1. Overview
This project is made on the basis of present Guangzhou Jiufang Electronics Co., Ltd. Guangzhou Jiufang Electronics Co., Ltd is specialized in research, development, production and sales of laboratory equipments. Currently the company has developed seven series of laboratory equipments and various laboratory fittings and accessories, especially the automatic dynamic inhalation chamber, which is the hi-tech product with the highest technological content, a product that fills the national and international market gap in this area. This project aims to seek project financing of US$2 million for automatic dynamic inhalation chamber for the purpose of large-scale production and instant penetration into the market.
The digital automatic dynamic inhalation chamber is the special experiment apparatus for animal inhalation of toxin. In the production and living environment, many toxins enter into human body through aspiratory channel, such as the case of the global epidemic SARS. Following improvement of living standard, health has been the focus of concern and the target of pursuit of the people and the requirements for the institutions engaged in disease treatment and prevention. Currently, there are several hundred of toxicological labs in the domestic government departments, testing organizations, hospitals and universities, which carry out many toxicological experiments.
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