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某产品3年战略计划英文版(ppt 23页)

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某产品3年战略计划英文版(ppt 23页)内容简介

EXECUTIVE SUMMARY
EXECUTIVE SUMMARY
5 FORCES AND PEST ANALYSIS
EXECUTIVE SUMMARY
SWOT Analysis
EXECUTIVE SUMMARY
BCG Matrix Analysis
REORGANIZE BUSINESS PORTFOLIO
EXECUTIVE SUMMARY
STRATEGIC DECISIONS
FIVE ACTION PLANS BASED ON DANONE WAY
Marketing and Sales
Operation Management
R&D
Human Resource
Finance
Financial Results
EXECUTIVE SUMMARY
WORKSTREAM
Wave 1
• Divest the fruit juice business
• Invest in a new product line for  the cream dessert business
• Renew the water treatment plant
• Develop the sales and distribution networks
• Select the competitive suppliers
EXECUTIVE SUMMARY
Trust Brand
NEXT STEP

 

 


Strategy Analysis
5 Forces
PEST
SWOT
BCG Matrix

Our Strategic decisions and Action Plan

Workstream Timeline

Summary & Next Step

Strategy Analysis
5 Forces
PEST
SWOT
BCG Matrix

Our Strategic decisions and Action Plans

Workstream Timeline

Summary & Next Step

Reorganize the business portfolio: Consolidation and Expansion


Restructure and modernization of the production sites


Cultivate Enterprise culture based on Danone Way


Achieve the profitable growth


 


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