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索尼的企业文化概述(英文版)(doc 6页)

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索尼,企业文化概述,英文版
索尼的企业文化概述(英文版)(doc 6页)内容简介

索尼的企业文化概述(英文版)内容提要:
The focus of our comparative analysis lies on two multinational corporations competing within the business of audio-video equipment. The two corporations are the Japanese company, Sony, and the Danish company, Bang&Olufsen (B&O). These two corporations were chosen primarily because the two were in the same business which sets the basis for our comparison. Secondly, we feel that the Japanese and the Danish culture appear to be very dissimilar. Finally, we chose the two because of the accessibiliy of useful information regarding them.
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The first dimension in a "natural" culture, called Power Distance, indicates to what extent the society accepts that an organizations is controlling the power, and the organization is distributing this power in its particular way. This belief is reflected in the minds of both powerful as well as less powerful members of the society. The dimension can be considered as the degree of inequality among people in a country that is "accepted" by the people of that specific country. This ranges from relatively equal to extremely unequal. We have chosen the following examples as extreme examples of how the mindset of the society of a country could be. This is as said "the extremes," therefore, almost everybody should fit into somewhere between the two extremes:
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The scores for the Power Distance dimension are respectively; 20 for Denmark’s concern, and 54 for Japan. Hofstede has categorized the results on every dimensions of the countries into the following three categories: high, medium and low. One thirds of all the countries is represented in each category. The results in the Power Distance dimension puts Denmark into the category of low Power Distance culture, although Denmark is near to the category called medium in which Japan is presently represented.


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