某公司战略分析框架(英文版)(ppt 99页)
某公司战略分析框架(英文版)(ppt 99页)内容简介
某公司战略分析框架内容提要:
When To Apply
When it is necessary to lay out problem-solving process in depth/detail and identify the analyses which need to be undertaken to validate the selected hypotheses
Approach
Define an issue on which a specific action depends and phrase it as a “yes” or no” question
Establish a hypothesis: a statement of likely resolution of the issue including the reasons for answering “yes” or “no”
Develop an analysis statement that outlines the “models” that will be explored in order to prove or disprove the hypothesis
Identify the likely location or means of obtaining data to accomplish the analysis
Develop end products (presentations) to graphically represent the output of the analysis
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