MIT－复旦IMBA战略PPT.ppt87

STRATEGIC MANAGEMENT

PROFESSOR
SCHOOL OF MANAGEMENT                  FUDAN UNIVERSITY                         2002.9

COURSE OVERVIEW
WE TRY TO INTRODUCE THE BASIC CONCEPTS, FRAMEWORKS AND METHODOLOIES USEFUL TO MANAGERS FORMULATING AND IMPLEMENTING BOTH BUSINESS UNIT AND CORPORATE LEVEL STRATEGY.
PROBLEM SOLVING DRIVEN THAN TRADITIONAL THEORETICAL DRIVEN
LECTURE, CASE STUDY,GUEST SPEAKER, TEAM PROJECT TOGETHER
READINGS AND TEXTBOOK
Sharon M.Oster, 
   “ Modern Competitive Analysis”
Michael A. Hitt, R Duane Irelandand Robert E. Hoskisson
    “ Strategic Management”
Readings and Cases

TO BE A GOOD PARTICIPANT
Is the participant a good listener?
Are the point made relevant to the discuss? Are they linked to the comments of others that the class is exploring together?
Do the comments add to our understanding of  the situation?Are they incisive?Do they cut to the core the problem?
Is there a willingness to challenge the ideas that are being expressed?
Is there a willingness to test new idea, or are all comments” safe”?
 Does the participant integrate material from past classes or the readings where appropriate? So the comment reflect cumulative learning over the course, or does the participant merely consider each case in isolation?

..............................