微观经济管理学与财务知识分析规划(ppt 144页)

微观经济管理学与财务知识分析规划(ppt 144页)目录：

1.Consumer Preferences
2.Budget Constraints
3.Consumer Choice
4.Revealed Preferences

微观经济管理学与财务知识分析规划(ppt 144页)简介：

Consumer Behavior
Two applications that illustrate the importance of the economic theory of consumer behavior are:
Apple-Cinnamon Cheerios
The Food Stamp Program.

General Mills had to determine how high a price to charge for Apple-Cinnamon Cheerios before it went to the market.

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