kpmg全套内部培训__教程4(PPT 14页)

Re-using Material
Reusable Material -- text or graphics from previous  proposals that address similar requirements
Don’t throw boilerplate together and call it a   section
Clients/evaluators know when they’re reading  generic text, and resent it!
Thoroughly review and modify any text or graphics  you reuse
Tailor the material to the client and the RFP
Commonly reused material - qualifications, client  profiles, resumes, statistics, capabilities, graphics
Always dangerous to reuse technical    solutions/approaches 

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