心理学、风险和投资(ppt 28)
心理学、风险和投资(ppt 28)内容简介
Behavioral Finance
Inputs from psychology
Cognitive errors
Emotional factors
Our agenda today
Bold forecasts -- errors in judging the odds
Narrow framing of decisions
Loss aversion -- errors in valuing risks
Focus on individual investors
…. But experts are not immune
..............................
Inputs from psychology
Cognitive errors
Emotional factors
Our agenda today
Bold forecasts -- errors in judging the odds
Narrow framing of decisions
Loss aversion -- errors in valuing risks
Focus on individual investors
…. But experts are not immune
..............................
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